How to Purchase Telegram Advertising: A Complete Guide for 2025
How to Purchase Telegram Advertising: A Complete Guide for 2025
Blog Article
Telegram has become one of the most dynamic platforms for digital communication and community engagement. With over 900 million monthly active users, it's also a growing hub for marketers and brands seeking a privacy-respecting, high-engagement advertising solution. If you want to market your brand, product, or intend to Telegram’s vast user base, here’s all that you should know about how you can buy telegram ads.
???? Types of Advertising on Telegram
There are two main methods to advertise on Telegram:
Official Telegram Sponsored Messages
Unofficial (organic) promotions through influencer partnerships, channels, and bots
✅ 1. Buying Official Telegram Sponsored Messages
Telegram's official advertising system — called Sponsored Messages — lets you publish short ads in large public channels (1,000+ subscribers). These ads are:
Text-only
Displayed at the bottom of channel posts
Contextual (according to channel topic)
Shown to all or any users of the channel
Not according to personal data or user profiling
???? How to Purchase Sponsored Messages
To buy official ads:
Step 1: Visit the Telegram Ad Platform
Go for the official Telegram Ads portal:
???? promote.telegram.org
Step 2: Create an Account
Log in employing your Telegram account.
Accept the platform’s ad guidelines and terms.
Step 3: Fund Your Account
Add funds using accepted payment methods (including copyright in some regions).
Minimum deposit may vary according to location and campaign goals.
Step 4: Create Your Campaign
Choose your target language and channel topics.
Write your ad text (usually 160 characters max).
Define a click-through link (if applicable).
Step 5: Set Budget and Schedule
Choose your bid amount (cost per 1,000 impressions – CPM).
Set campaign start/end dates and daily limits.
Step 6: Submit for Review
Telegram will research your ad.
Once approved, it's going live in relevant public channels.
???? Key Notes:
Telegram does not allow ads in private groups or personal chats.
Ads will not appear for Telegram Premium users.
All ads are be subject to content policies.
✅ 2. Buying Ads Through Channel Partnerships
Outside from the official system, Telegram advertising is possible through partnerships with channel owners and influencers. This is a popular option for copyright projects, startups, entertainment channels, and digital services.
???? How It Works:
Find relevant Telegram channels within your niche.
Contact the channel admins directly.
Negotiate pricing for:
Post mentions
Pinned messages
Banner placements
Giveaways or sponsored content
???? Where to Find Channels:
Use tools like TGStat, Telemetr, or Combot to search for high-engagement channels.
Telegram search or Reddit/Telegram marketing forums may also help you discover partners.
???? Example Pricing:
$10–$50 per post for small channels (1K–10K subscribers)
$100–$1,000+ per post for big niche channels (50K+)
Prices depend on niche, region, and engagement rate
✅ 3. Advertising Through Telegram Bots or Mini Apps
You may also build or sponsor interactive bots or Mini Apps inside Telegram:
Create a branded bot with automated messages and features
Use Mini Apps to market services like bookings, shopping, or tools
Pay bot developers to add your offer inside their projects
This strategy is more technical but offers high customization and much better interaction.
✅ Tips for Telegram Advertising Success
???? Target the right audience: Choose relevant channels on your niche
???? Keep messages simple and easy clear: Telegram users prefer direct value
???? Track performance: Use UTM links or shorteners to evaluate clicks and conversions
???? Comply with Telegram’s rules: Avoid spam, scams, or misleading offers
???? Engage with the neighborhood: Be available for questions and support in solid time
Purchasing Telegram advertising is a brilliant way to reach engaged, privacy-conscious audiences — specially in industries like tech, copyright, education, and cameras or scanners. Whether you are going through Telegram’s official Sponsored Messages platform or work directly with channels and bots, the main element to success is see-through targeting, authentic messaging, and consistency.